SANDLER TRAINING LAUNCHES A NEW BOOK
As part of its continuing mission to grow and support top-performing sales professionals, Sandler Training is pleased to announce its latest book, Prospect the Sandler Way, A 30-day Program for Mastering Stress-Free Lead Development.
Authored by certified Sandler Trainer John Rosso, the book offers an authentic, real-world approach to the sales process and focuses on buyers’ and sellers’ attitudes and behaviors, in addition to specific sales techniques.
Prospect the Sandler Way addresses the need to transform the following:
Prospect the Sandler Way will be available on Amazon.com and at other booksellers. Sandler Training representatives also are selling the books in their training centers with added special book bonuses.
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“This book doesn’t ask you to ignore the digital tools many of us use to augment our sales approach, but it does remind sales professionals that sales success is determined by our own attitudes, behaviors and techniques,” said Rosso. “No advancing in technology will ever replace the value of a solid voice-to-voice discussion with a prospect.”
John Rosso, founder and CEO of Sandler Training by Peak Performance Management, located in Pittsburgh, PA and Charleston, SC, is an internationally recognized business development expert specializing in executive sales coaching and sales productivity, with more than 20 years in the Sandler organization.
Founded in 1967, Sandler Training is the largest provider of sales, leadership and customer service training in the world, serving businesses of all sizes with short- and long-term programs that offer continuous coaching, reinforcement and support for sales professionals. This novel philosophy of “reinforcement training” was developed by David Sandler, considered one of the most innovative sales trainers in America.
Peak Performance Management, of Pittsburgh, PA and Charleston, SC, specializes in the coaching, counseling and support of business owners, managers and salespeople from a wide range of industries in reaching and extending their sales goals. Peak Performance Management is an authorized Sandler Training Center